Caitlin O'Connell

Author Bio:Caitlin is a Marketing Research Analyst at Localytics. She enjoys creating data-centric stories and watching too much basketball.

24% of Users Abandon an App After One Use

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March 13, 2017

Vertical App Benchmarks for the Second Half of 2016

February 7, 2017

Super Bowl LI: Who Was the Second Half Team in Mobile?

Read Time: 5 min

December 28, 2016

Christmas 2016: All About iPads

November 30, 2016

Google Pixel Wins Black Friday

Read Time: 5 - 10 min

November 22, 2016

2016: The Beginning of Individualized Push Notifications

Read Time: 5 - 10 min

October 27, 2016

A New Approach for In-App Messaging: Individualization

Read Time: 5 - 10 min

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