Ted Bauer

Author Bio:Ted Bauer is a freelance writer and editor living in Texas. He's originally from New York City and has worked for brands as diverse as McKesson, ESPN, and Teach for America.

The single-app strategy: Yes or no?

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June 3, 2019

A guide for mobile marketers at Salesforce Connections 2019

May 31, 2019

The importance of -- and how to calculate -- lifetime customer value

May 16, 2019

Who is doing personalization well?

May 9, 2019

Our early 2019 product launches

April 17, 2019

Generating Revenue With Apps

April 2, 2019

3 Huge Stats Every Restaurant Marketer Needs To Know

Read Time: 5 - 10 min