State of the App: 2014 Review & 2015 Predictions

At Localytics, we love discovering insights around app marketing and analytics. These insights fuel the way marketers think about their users, using data-driven strategies to better understand and meet their customers needs.

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With 2014 coming to a close, we've created the State of the App: 2014 Review & 2015 Predictions report. This report, assembled from data collected from thousands of apps and interviewing industry experts, has insights around:
  • People spending more time in apps
  • App retention at an all-time high
  • Predictive app marketing
  • And much more!

The hottest app marketing trends of 2015 are at your fingertips!

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